People love the food they grew up with – whether it’s a favorite pizza joint where they grew up, or that awesome BBQ place down the road from their parent’s house. There is no easy or integrated directory to help people find all of their options for having this great food shipped right to their door, and to discover which vendors have the best reputation among their friends.
Gourmair will be the solution. Our platform will provide a directory of fresh food from everywhere that can be shipped to order. Site users will submit their favorite vendors, who can then be reviewed by their peers or friends. This will build an element of trust between vendors and customers. With Facebook integration, users will be able to share great food experiences with friends.
When users visit the site they will be able to search by region, types of food, or “experience”. Gourmair will offer a selection of exciting meal experience suggestions, such as a BBQ challenge between Kansas City and Texas BBQ, an elegant dinner party with food from five different regions, or a romantic lobster dinner for two.
According to our market research, the top vendor in the space does more than $450 million in annual sales. There are at least 2.6 million gourmet food buyers in the market that would be great targets for the Gourmair platform.
“Foodies are constantly seeking out their next unique food experiences. This void is often fulfilled through travel and exploring new flavors and local specialties. The concept of “shippable food” is an interesting way to let people be a tourist in their own kitchen. I’d love to make Maine Lobster, and of course document the occasion using Evernote Food!”
- Naomi Pilosof, Product Manager, Evernote Food
Examples of food currently available include steaks from Kansas City and Omaha, cheesecake from Junior’s in Brooklyn, and crab from Alaska and California. Customized chocolate bars made with organic Belgian chocolate are one of the more unique options. A company in San Francisco even ships ice cream sandwiches.
A combination of Yelp and Foodspotting applied to mail-order food, Gourmair will help build an emerging market that already enjoys a huge base of customers.
The Gourmair Team